Sucrose Initiative is Arbor Skateboard’s stand alone wheel program. They produce wheels using environmentally friendly materials that simultaneously improve the quality of the wheel while reducing the petroleum footprint of production and long term environmental impact from use. What happens to those ‘thane lines afterall?
Arbor recently refreshed the Sucrose Initiative for late 2018. The lineup now features fiberglass reinforced cores and two new wheels – Axel Serrat’s pro model and the Highlands.
Brandon DesJarlais teamed up with 10 sponsors to offer one of the most comprehensive longboarding giveaways ever conceived. The winner will receive over $1,500 worth of gear – assembled and tuned by Brandon himself just as he would ride it. It’s up! Did you get in?
There’s some new talent coming out of Lancaster, PA in the form of custom board builder and designer Meat Bicycle Skate Company. They have an aesthetic that is all their own. One of the latest creations is the Pork Soda, a shape inspired by whales that we’re hella keen about.
Last week Rayne made available a very limited quantity of the Rayne Genesis 30. The deck is a collaboration between two team riders you’ve likely seen at the podium this season, Dane Hanna and Mitch Thompson. Only 25 were made and some have already shipped!
For more than a year we’ve seen teasing glimpses of Aera’s team riders shredding on RF-1 trucks. A more affordable alternative to Aera’s popular precision trucks with many of the same features, the longboarding community has awaited the release of the RF-1 with a palpable sense of anticipation. The versatile RF-1 is available today and it’s rad AF!